POSITIONS

Freelance Website UX/UI Designer/Developer
Freelance Graphic Designer
(August 2021 – March 2022)

RESPONSIBILITIES

Website Redesign, Website Development, CMS setup, Domain transfer, Email Service Set Up, Website Maintenance & Updates, Brand Identity, Bottle Packaging Design

DURATION

1-5 Day Turnaround Times

Baazi is a brand-new venture specializing in restaurant cuisine and sauces. Baazi emerged from a fusion of passion and devotion, introducing an innovative culinary concept that challenged conventional perceptions of Indian cuisine.

WEBSITE UX/UI DESIGN & DEVELOPMENT

PLATFORM: SQUARESPACE
URL: https://baazi.us/

PROJECT

To introduce Baazi to the world, Tiffany Creative Agency designed and developed the brand’s first digital platform — a whimsical, immersive website intended to spark curiosity and appetite. The experience combines atmospheric imagery, bold color, and thoughtful layout structure to create a digital extension of the brand’s culinary personality.
The site highlights Baazi’s culinary philosophy, products, story, and creative direction — functioning as both a brand introduction and a marketing tool. Built for responsiveness and intuitive navigation, the platform ensures users can explore the brand seamlessly across desktop and mobile.
The result is a compelling online presence that captures the soul of the brand and invites visitors to engage with Baazi’s culinary vision.

SCOPE INCLUDED

UX Strategy & Site Architecture
Full UI Design System (Color Palette, Typography, Buttons & Brand Styling)
Squarespace Website Design & Responsive Development
Storytelling-Based Page Layouts & Brand Narrative Formatting
Visual Art Direction & Imagery Integration
Mobile Optimization, SEO Setup & Launch Testing

2025

DESKTOP DESIGN

MOBILE DESIGN

2021

DESKTOP DESIGN

MOBILE DESIGN

BOTTLE LABEL PACKAGING DESIGN

PROJECT

As part of Baazi’s product launch, Tiffany Creative Agency designed the inaugural packaging for the brand’s all-purpose buffalo sauce. The objective was to create a label that felt premium, culturally expressive, and distinctive on shelf — while establishing visual continuity with the brand identity.
The final design incorporates intentional cultural nods inspired by Indian heritage, paired with a refined layout and contemporary typography. The balance of texture, symbol, and bold color creates a bottle design that celebrates tradition while pushing into modern culinary branding. The outcome is packaging that is not only functional and market-ready — but also visually memorable and aligned with the Baazi identity.

SCOPE INCLUDED

Packaging Creative Direction
Label Design & Brand Application
Typography, Color, and Pattern Development
Cultural Visual Motif Integration
Print-Ready Production Files & Manufacturer Specifications
Future Packaging System Framework

BOTTLE ARTWORK

PRODUCT MOCK UP

LOGO DESIGN

PROJECT

Baazi partnered with Tiffany Creative Agency during the foundational stages of their brand development. As a culinary company rooted in Indian culture yet positioned for a modern, global audience, Baazi needed a visual identity that felt bold, experimental, and deeply connected to its story.
With the brand name meaning “bet,” the idea of risk-taking, confidence, and curiosity became central to the design direction. The final logo blends cultural inspiration with modern minimalism, incorporating expressive forms and a striking color palette to symbolize Baazi’s playful yet elevated approach to food. Every detail was intentionally crafted to reflect the brand’s eclectic personality and the spirit of creativity behind its concept.

SCOPE INCLUDED